Associate Director, Neuroscience Marketing, Movement Disorders

About Ipsen:

Ipsen is a mid-sized global biopharmaceutical company with a focus on transformative medicines in three therapeutic areas: Oncology, Rare Disease and Neuroscience. Supported by nearly 100 years of development experience, with global hubs in the U.S., France and the U.K, we tackle areas of high unmet medical need through research and innovation.

 Our passionate teams in more than 40 countries are focused on what matters and endeavor every day to bring medicines to patients in 88 countries. We build a workplace that champions human-centric leadership and fosters a culture of collaboration, excellence and impact. At Ipsen, every individual is empowered to be their true selves, grow and thrive alongside the company’s success. Join us on our journey towards sustainable growth, creating real impact on patients and society!

For more information, visit us at https://www.ipsen.com/ and follow our latest news on LinkedIn and Instagram.

Summary

TheAssociate Director(AD),NeuroscienceMarketing Movement Disorders isakeyroleontheNeuroscience CommercialTeamandwillreporttotheSeniorDirector,NeuroscienceMarketing.Thesuccessful candidate will lead US marketing initiatives focused on driving customer and patient engagement, conversion, and retention to help the Dysport team achieve near-term revenue goals that deliver on ambitious brand growth.Key promotional activities and responsibilities include yearly Dysport strategic & tactical planning, the developmentandexecutionof HCP and Patient promotionalmaterials,digitalmarketingstrategiesandtactics, including expanded omnichannel capabilities,and thedesignandmanagementofBrandpresenceatkeycongresses.

Includedinthescopewillbecontributingtothebrand’soverallengagementstrategyandplanning, daytodaysalesteampartnership,POA/NBMplanning&execution,andbudgetmanagement.The role will also be responsible for collaboration with training and field leadership to ensure best in class training for the field force.

Cross-functionalcollaborationskillsandproventrackrecordofbuildingandexecutingmarketing project plans in collaboration with multiple cross-functional partners will be critical in this role.

Mainresponsibilities/jobexpectations

CoreMarketingActivities

• BrandPlanningandExecution-Strategic&Tactical for Movement Disorders (Spasticity & Cervical Dystonia)

• Support development of brand content for personal and non-personal promotion, aligned to key brand prioritiesandmessaging

• Lead strategy for omnichannel capabilities across HCP and patient, partnering with Neuroscience Omnichannel Director

• Lead the development of Congress engagements, including booth/material design, content development for educational programs and on-site management/execution (in collaboration with OperationsandField)

• Lead the planning and execution of expanded patient marketing programs, including rework of owned media and omnichannel activity​

• Develop and monitor KPIs for all responsible initiatives and communicate performance on a regular basis, including participation in monthly Business Reviews

• Ensurecompliantexecutionofall activities

CrossFunctionalLeadership&Collaboration

Collaboratewith:

• Neuro Field leadership to gain alignment and provide support with sales force execution and other business needs, including Congress engagements

• V&A, Medical and other key cross functional brand team members on brand promotional development, execution, and performance management

• Neuroscience Omnichannel Director, BOS and Global digital in the design and execution of digital activity

• Financeinmanagementofbudget

• Insightsfordesign/executionofprogramsandintegrationoflearningintopromotionalmaterials

• AdvancedAnalyticstoensureappropriateunderstandingofimpact

Knowledge,abilities&experience

• BA/BSinmarketingorarelatedfield;MBAisaplus

• At least 8 years of progressive pharmaceutical or biotechnology marketing experience demonstrating strong tacticalexecution

• Neuroscienceand/orspecialtyexperienceastrong plus

• Buyandbillpharmamarketingexperienceaplus,notrequired

• Biopharmasalesexperienceaplus,notrequired

• Demonstrated ability to achieve key milestones and business objectives working with peers and colleagues with and without direct authority

• Demonstratedorganization skillswith proven ability to managemultiple complex projects

• Abilitytoconsistentlydefineprojectworkplans,meetdeadlines,andmanagebudgets

• EffectivemanagementofAgencyteamsandexternalpartners/vendors

• Excellent written and verbal English communications skills; ability to communicate with colleagues at all levels of theorganization;strongpresentationskillsrequired

• Excellentskills inMSOffice(Excel, Word, PowerPoint, Outlook)

• Abilitytotraveldomestically(upto20%)

KeyTechnicalCompetenciesRequired

• Provencross-functionalleadershipskillstoleadacrossacomplexmatrixorganization

• Strong communicationandinterpersonalskills alongwiththe abilitytoinfluence others

• Ability to work with multiple internal cross-functional teams and successfully manage multiple projects simultaneously

• Demonstratedconsistenttrackrecordofsuccess

• Strongscientific/medicalaptitudeandexperience

• Demonstratedsuccessinproject,vendor,andexperiencemanaginglargebudgets

• KnowledgeoftheAMA,ACCME,PhRMAandFDAregulationsassociatedwithpromotionandindustry-supported scientificeducationactivities

• Working within an environment of strict compliance to all appropriate regulatory guidelines to successfully design andexecutetactics,programsandtoolsthatachievebusinessobjectives

• Excellentwrittenandverbalskillsandstronginterpersonalcommunication skills

• Willingness/abilitytotraveldomestically

The annual base salary range for this position is $160,000 - $240,000.

This job is eligible to participate in our short-term incentives program.

At Ipsen we are proud to offer a comprehensive employee benefits package, including 401(k) with company contributions, group medical, dental and vision coverage, life and disability insurance, short- and long-term disability insurance, as well as flexible spending accounts. Ipsen also provides parental leave, paid time off, a discretionary winter shutdown, well-being allowance, commuter benefits, and much more.

The pay range displayed above is the range of base pay compensation within which Ipsen expects to pay for this role at the time of this posting. Individual compensation within this range depends on a variety of factors, including, but not limited to, prior education and experience, job-related knowledge and demonstrated skills.